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The Law of Merchandise and Character Licensing, 2016-2017 ed.

Product details:

Format: Book - softbound
Brand: Clark Boardman Callaghan
Copyright: 2016
Service #: 13515346
Sub #: 13515345
Pages: 1892
Shelf Space: 4 in.
Publication frequency: Annually
Update method: Replacement pages

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The Law of Merchandise and Character Licensing, 2016-2017 ed.

103689087

Availability:

In stock
(details)
103689087
103689087
One time purchase (Full set)
$1,538.00
Purchase the current version only, no updates will be sent.


One time purchase (Individual volumes)
Purchase the current version only, no updates will be sent.

Monthly pricing
$122.00/month
Convenience of fixed monthly payments and long term price protection. Choose 24 or 36 months. All updates, revisions, and new editions included.


Reference source for the practicing attorney faced with a problem in merchandising or character licensing. Provides help in analyzing the field, pinpointing problem areas, and understanding how to apply the industry’s most innovative strategies in meeting client goals. The Law of Merchandise and Character Licensing also helps maximize profitability and minimize risk with its handling of: state–of–the–art forms and agreements; current industry standards and procedures; information on selecting and evaluating a property; clearing, creating and protecting rights; licensing property to another party; monitoring a property’s use and preventing misuses; enforcing established rights against unlicensed infringers and counterfeiters.

Features

  • Appendixes provide list of product and services which lend themselves to merchandising and character licensing
  • Appendixes provide list of product and services which lend themselves to merchandising and character licensing
  • Book provides names and addresses of authorized compendium of associates from foreign countries for invaluable legal assistance
  • Book provides names and addresses of authorized compendium of associates from foreign countries for invaluable legal assistance